Before Worksome: Spreadsheets, CVs, and Compliance Headaches
Craft Worldwide's freelancer operations were fragmented across CVs, shared spreadsheets, and disconnected tools. Tracking who was booked, paid, or compliant was an administrative nightmare.
Hiring managers juggled dozens of smart sheets, finance teams manually keyed payment data, and freelancers were onboarded inconsistently. The risk of non-compliance with IR35 regulations, totaling an estimated £6 million in exposure, added further pressure.
Visibility across hiring, contracting, and budgeting was limited, slowing down productivity and introducing avoidable delays and risks.
A Streamlined System Built for Scale
Craft’s rollout of Worksome consolidated all freelance activity across studio and translation teams into a single, GDPR- and IR35-compliant platform for freelance management.
Worksome enabled Craft to:
- Automate contract generation and payment workflows
- Track and report on freelance usage by job role and department
- Customize onboarding fields to match business needs
- Build and manage a compliant freelance talent pool
The result? Time spent processing each booking dropped from 8 hours to under 60 minutes, and the time to productivity fell from 11 days to just 3.
“My favorite features are the IR35 tool, the sole trader gateway classification, the simple payment terms to freelancers, the ability to hire workers abroad compliantly, and the amazing client service team who are always on hand to answer any of our questions.” - Plum O’Keeffe, Studio Bookings Manager at Craft London
Compliance and Contractor Classification, Solved
With built-in tools for IR35 assessments and sole trader gateway checks, Craft now has a clear, automated process for engaging freelancers compliantly, whether in the UK or abroad.
The platform eliminated the need for costly external checks or manual interventions and enabled the team to confidently build a compliant, scalable workforce model.
Data-Led Talent Management
Craft also leverages Worksome to gain deeper insights into freelancer usage and re-engagement trends. With customizable fields and reporting, they could now identify repeat freelancers—averaging 3.5 re-engagements per worker—and build a proactive talent strategy.
Operational Agility with a Trusted Talent Pool
With Worksome, Craft London now operates an integrated, scalable freelance infrastructure. They have reduced administrative burden, eliminated compliance risk, and built a flexible talent pool that helps them scale up or down seamlessly, without compromising on control or compliance.
Learn more about how Worksome can power your freelance operations. Let’s talk: www.worksome.com/demo
